Having spent his first hundred days at the helm of the BSIA, Chief Executive
James Kelly shares exclusively with Infologue.com his first impressions of the
security industry and outlines his strategy for taking the Association forward.
“My first few months of leadership at the BSIA have
certainly been busy. Engaging with members and key industry stakeholders
including government and other security bodies has enabled me to gain a good
understanding of the priorities for both the Association and the private
security industry as a whole. From these initial introductions, it is my
perception that cooperation within the industry is generally good. The BSIA
enjoys productive relationships with both the Security Institute and Skills for
Security. However, while such relationships are important, it is my view that
the Association has become too close to the Security Industry Authority,
resulting in a reluctance to effectively challenge the regulator.”
“Being able to demonstrate the quality of their products and
services is an ongoing priority for BSIA members, and the Association has worked
hard over recent years to play an active role in the development and
continuation of standards across the industry. With this in mind, it is my view
that the SIA's Approved Contractor Scheme is no longer fit for purpose as a
quality differentiator for security companies. Instead, it has become an
entry-level hallmark seen as essential by many end users due to its having been
issued by a Government body. What was intended to act as a differentiator has in
fact had the opposite effect, and over the coming months, the BSIA will be
working towards re-establishing BSIA membership as the determinant of quality
for private security companies, enabling our members derive a real competitive
and reputational advantage from their membership of the BSIA.”
“The real meaning of quality, too, is a message that the
BSIA will be driving home to procurement personnel in client companies, for whom
the economic downturn seems to have clouded their judgment with regard to
sourcing quality security personnel. Cost has become the determining factor in
procurement, often without the consideration of overall quality of service and
standards, and it is the BSIA's mission to re-educate procurement personnel to
take an increasingly holistic view.”
“Recent highly-publicised comments made by Top Gear
presenter Jeremy Clarkson highlight that, while consumer perceptions of security
officers have improved over recent years, the industry can still do more to
improve the public's view of private security personnel. During the past few
months, I have travelled across the country to present the BSIA's Security
Personnel Awards and have been privileged enough to meet some of the individuals
within our industry who have been recognised for their humbling acts of bravery.
The BSIA will continue to seek recognition and promotion of the contribution
made by such dedicated individuals.”
“The main challenge faced by the Association in the
short-term will obviously be capitalising upon existing relationships by
establishing new contacts within the next Government, including civil servants
and special advisors, encouraging a continued recognition that the private
security industry is an essential partner in providing a safe environment for UK
business and society.”
“Helping members gain true value from membership through the BSIA's support of
their business goals is also a key focus point for the Association going
forward. For the first time, the BSIA will operate to a detailed business plan,
incorporating a set of strategic corporate goals for both the Association as a
whole and for each individual section of membership. From there, we intend to
establish common ground amongst membership to formulate sector-wide policies,
which can then serve as public statements. Over the coming weeks I will be
writing to every member to get their views on what we should be doing for them
as an extra validation to the strategic direction that we have formed in
partnership with the Sections.”
“To conclude, I feel that the industry as a whole continues to exert expanding
influence over decision-makers at the highest levels. However, there is still
much work to be done in cementing this influence by taking a stronger message
forward to stakeholders on behalf of the Association, a task to which I intend
to be fully committed over the coming years.”
BSIA Website